Barred from Google Ads – and why that’s bad for consumers… — Psinergy LLC
X
Menu

Barred from Google Ads – and why that’s bad for consumers…

Google ad disapproved as "Other Restricted Businesses"


If things weren’t already tough enough for small, local, independent businesses… Google just made it worse for independent computer repair shops like ours to reach potential customers. Google now bans “Third-party consumer technical support” providers (like us), and only allows companies that make the product or have signed agreements with computer manufacturers, Microsoft, Apple, Dell, ASUS, etc to advertise to potential customers. We’re not exactly sure how this isn’t against US Antitrust laws, though doing a search online for “Google Antitrust” and almost 19 million results get returned… so it seems that Google is no stranger in this department.

Now… if you do a search on why Google is barring computer repair companies from advertising, they say that it’s because of the sheer number of scam companies that are placing ads on their system targetting consumers for computer repair. Sounds reasonable… until you talk with Google and find out that the only companies allowed to advertise computer repair are the manufacturer of the product or a company that is lucky enough to have a signed agreement with all those manufacturers. Some articles have stated that Google is planning on rolling out some verification process to verify that you’re a legitimate business… though, that’s been since August 31st, 2018 and still no verification process (to verify you’re not a fraudulent company) over 7-months later.

The concerned team informed that there must be certification of approval on the website to run the ads as you promote repairs for Windows, Anti Virus, Laptop repairs etc..,

Why is this bad for consumers? Similar to auto repair… getting repairs done through an “authorized dealer” or the manufacturer directly tends to be considerably more costly. Additionally, this creates a perceived lack of consumer options as well as an environment of consumer distrust seeing that 90% of consumers are influenced by advertising as consumers see that a company that is able to advertise as being more reputable vs one that is not.

What can you do to help? Great question… tell people about us (André even has new business cards if you want to hand them out to people), leave reviews on sites for us, support LOCAL media like Natural Awakenings Twin Cities (we are long-time advertisers with them as they support many of the same values we do), like us on Facebook and Twitter… and like and share our posts with friends.


The post Barred from Google Ads – and why that’s bad for consumers… appeared first on Psinergy Tech.

You Might Also Liked

Firefox Vulnerability – known about for 17 years Change your Facebook password now! 7-Years in a Row: Angie’s List Super Service Award Winners for Computer Repair! 7-Years in a Row: Angie’s List Super Service Award Winners for Computer Repair! 7-Years in a Row: Angie’s List Super Service Award Winners for Computer Repair! Net Neutrality – Advocacy Alert from MetroIBA The Psinergy Difference: a Holistic Approach to Computer Virus Removal & Repair The Woes, and Wows, of Windows 10!

Upcoming Events

Dec
12
Thu
all-day 2020 Astro Calendar Updates Comi...
2020 Astro Calendar Updates Comi...
Dec 12 all-day
Hello, and HAPPY NEW YEAR! Canton (canton@gmail.com) will be adding additional 2019 calendar events (meteor showers, etc.) during the last week of 2018. Feel free to email him any suggestions. If you added this ICS calendar feed as a “subscription” instead of a one-time import, then new events should automatically[...]
Dec
13
Fri
all-day Geminids “King” Meteor Shower
Geminids “King” Meteor Shower
Dec 13 all-day
The Geminids is the king of the meteor showers. It is considered by many to be the best shower in the heavens, producing up to 120 multicolored meteors per hour at its peak. It is produced by debris left behind by an asteroid known as 3200 Phaethon, which was discovered[...]
Dec
21
Sat
all-day Ursids Meteor Shower
Ursids Meteor Shower
Dec 21 all-day
The Ursids is a minor meteor shower producing about 5-10 meteors per hour. It is produced by dust grains left behind by comet Tuttle, which was first discovered in 1790. The shower runs annually from December 17-25. It peaks this year on the the night of the 21st and morning[...]
10:19 pm Winter Solstice
Winter Solstice
Dec 21 @ 10:19 pm – 11:19 pm
This marks the beginning of winter (in the northern hemisphere) and the beginning of summer (in the southern hemisphere.) The winter solstice is the shortest day of the year, respectively, in the sense that the length of time elapsed between sunrise and sunset on this day is a minimum for[...]